What Are the Best Conventions to Attend for the Bakery Industry?
- Brianna
- 2 days ago
- 2 min read
(Hint: Don’t Miss IBIE)
In the fast-evolving world of commercial baking, industry conventions are more than networking opportunities—they’re where the future of baking is showcased. From innovative equipment to new ingredient trends, these events connect manufacturers, suppliers, and bakery operators to the technologies and strategies that define what’s next. While there are dozens of regional shows and niche expos each year, one event consistently stands out above the rest: IBIE, the International Baking Industry Exposition.
Held every three years in Las Vegas, IBIE is the largest and most comprehensive baking trade show in the Western Hemisphere. It brings together more than 20,000 professionals from over 100 countries and covers everything from retail bakery trends to industrial-scale production solutions. Whether you're running a neighborhood bakery or managing a multi-line production facility, IBIE is the one place where you can test new equipment, attend hands-on demos, and learn from expert-led sessions on automation, food safety, business operations, and more.
While other notable shows like the National Restaurant Association Show (NRA) and BakingTECH also provide valuable insights—especially for niche or regional audiences—IBIE offers unmatched scale and cross-sector depth. It's where bakers discover breakthrough solutions like automated decorating systems, high-efficiency ovens, and flexible packaging technologies that reduce labor dependency and increase output. If you're serious about staying ahead in the bakery business, IBIE isn’t just a good convention—it’s the one you can’t afford to miss.
Quick tips for attending industry-focused conventions:
Tip #1: Define Your Goals
Are you looking to source new equipment, generate leads, learn about market trends, or scout competitors? Clear goals help you prioritize which booths, sessions, and people to focus on—and ensure your time and investment deliver value.
Tip #2: Research the Exhibitor List in Advance
Most conventions publish their exhibitor map online. Identify and highlight the companies you want to visit, especially those offering demos or innovations relevant to your business. This lets you create an efficient booth strategy.
Tip #3: Schedule Meetings Before the Show
Reach out to key vendors or contacts before the event to book one-on-one time. Conventions are busy, and locking in appointments in advance can ensure productive, uninterrupted conversations.
Tip #4: Take Notes and Photos Strategically
Document booths, equipment, and ideas that stand out—especially pricing, lead times, and contact info. If you’re comparing suppliers or technologies, photos and quick notes can help you make informed post-show decisions.
Tip #5: Follow Up Quickly After the Show
The real ROI happens after the convention. Organize your contacts and follow up while conversations are fresh—whether it's requesting quotes, setting demos, or reviewing proposals.
